Pretend play develops a child’s creativity and the ability to plan for the future. Pretend play begins in early childhood by make-believing toys and objects are real, and evolves
into imagining things that do not exist like unicorns and monsters.
Fun Fact: Pretend play & language involve the same ability to represent things symbolically (words are symbols). Both abilities emerge around the same time in child development.
Our mission is simple; we want to help more families unplug and play.
Play is both fun and fundamental to living a healthy, rewarding and relationship-rich life. Why? Because we believe that play is perhaps the easiest way for a child to grow, develop, learn and thrive in what can be a complex and challenging world.
So, make way for play!